Eco-Pure™

Eco-Pure™

Eco-Pure™ is a next-generation technical material developed for high-performance footwear. Unlike traditional materials like leather made from animal skin, it is engineered to combine durability, comfort, and a reduced environmental impact.

• 3×-6x more durable than animal leather, tested to withstand 150,000 abrasion cycles dry and 90,000 cycles wet
• Lightweight and breathable, ensuring all-day comfort with a 22 mg/cm² vapor coefficient
• Resistant to wear and tear, maintaining structure and performance over time
• Low maintenance, washable without shrinkage and designed to age well 
• 30% recycled polyester content, reducing waste and CO₂ emissions
• Certified by INESCOP, Oeko-Tex Standard 100, and V-Label, meeting strict environmental and quality standards
• Produced under ISO 9001 and ISO 14001, ensuring consistent quality and responsible manufacturing

Care Guide:

Engineered for durability and everyday wear, these materials require minimal upkeep:

• Wipe clean with a soft sponge and warm water.
• For added protection, apply a bio-based waterproofing treatment.
• To restore surface texture, a light application of moisturizer works—no heavy conditioning needed.
• Avoid harsh chemicals or solvents to maintain material integrity.

For any additional care inquiries, contact service@viron-world.com.

©VIRON WORLD 2025


CHLOE: VIRÓN 37 - NIKE 37,5 - VANS 38
XINYU: VIRÓN 37 - NIKE 37,5 - VANS 38
BERT: VIRÓN 40 - BALENCIAGA 40 - CONVERSE 40 - MARGIELA 40 - NIKE 41
FREDDY: VIRÓN 43 - ADIDAS 44 2/3 - CONVERSE 43 - DR MARTENS 43 - NIKE 44,5

We recommend 0,5–1 size smaller compared to performance/running shoes

men

EU US UK JP/CM
40 7.5 6.5 26
41 8.5 7 26.7
42 9 8 27.4
43 10 9 28
44 10.5 10 28.6
45 11.5 11 29.3
46 12 11.5 29.9
47 13 12 30.5

WOMEN

EU US UK JP/CM
36 6 3 23.5
37 7 4 24.1
38 8 5 24.7
39 9 6 25.3
40 10 6.5 26
41 11 7 26.7
42 12 8 27.4

how to measure

  1. FOOT LENGTH
    To measure your feet, stand on a level floor with the back of your heels against a straight edge or wall.

  2. SELECTING A SHOE
    If your foot measurement is halfway between sizes, select the larger size.

    You may find that one foot is longer than the other, this is quite normal.

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